Esther Rojo
Commercial Executive. Customer Value Development
Marketing and Sales in the Food category.
Dirección:
Parque Tecnológico de Bizkaia Astondo Bidea. Edificio 609 48160 - Derio (Bizkaia) Spain
Descripción:
With over 15 years of experience in Marketing and Communication within prominent companies like Unilever, Esther Rojo brings a wealth of expertise to our team at AZTI. Throughout her career, Esther has remained dedicated to fostering strategic vision and delivering impactful results.
In her previous role at Unilever, Esther played a key role developing and executing strategies for sauce, ice cream, and tea categories, contributing to significant growth, and introducing innovative solutions for renowned brands such as Amora, Lipton or Carte d’Or. Her involvement in international campaign management, product development, and packaging design highlights her diverse skill set.
Esther holds a Degree in Advertising and Public Relations from Universidad Complutense de Madrid and a Master in Digital Marketing from ESIC, which have further refined her expertise in the field.
Since joining AZTI in 2023 as Customer Value Development, Esther is dedicated to assisting customers in achieving their business objectives through tailored and innovative solutions. With a collaborative approach, effective communication, and adaptability, Esther is committed to making a meaningful impact at AZTI.
